Or at the very least, we can tell you how to meet the men and women behind the seminal, award-warning and much loved children’s television program: register for TIFF Kids 2013 Industry Programming!

From April 17th – April 19th, TIFF Kids’ Industry Program returns with Sesame Street headlining the series. Sonia Manzano (who plays “Maria” on Sesame Street), will be joined by Joey Mazzarino (Sesame’s head writer, director and muppet performer), Nadine Zylstra (Supervising Producer) and show researcher Autumn Zitani on April 19th at 10 a.m. for a master class on Inspiring the Global Child, providing insight on children’s content development for global and multicultural audiences; character development; international production models; and innovations in digital content production for children. To participate in the sure to be illuminating proceedings, you’ll need to pre-register after securing yourself an Industry badge.

But if you need even more of a reason to throw down the dough for either a Conference-Only or full Industry Badge, here’s a smattering of some of the other exciting events TIFF Industry has lined up for this years conference:

Content Strategy and Marketing: Building Your Audience Across Platforms
Thursday, April 18 at 2:30 p.m. Registrants will learn about the latest trends and success stories in content and marketing strategies for children’s entertainment. Topics include how children’s entertainment creators and brands connect with the “ME2” generation and their parents; new innovations with digital platforms; how marketing for family audiences complement content strategy; and answering the question “Is there such a thing as too much marketing?”

Before It’s Made – A Primer on the Biz Behind the Digital Biz
Friday, April 19 at 2:30 p.m. International leaders in the digital media, educational game and broadcast fields discuss how to take a great idea for an app/game/interactive project and guide it through to production.

Roundtable Sessions
Taking place in the TIFF Kids Industry Lounge, the Roundtable Sessions for 2013 include: Meet the Funders, with Dan Lyon, Regional Feature Film Executive for the Ontario & Nunavut regions for Telefilm Canada, Marcia Douglas, Program Manager for the Bell Broadcast and New Media Fund, and Agnes Augustin, President & CEO at Shaw Rocket Fund; and Meet the Development Executives, with Laura Clunie, VP of Creative Affairs at eOne Family, and Stephanie Betts, VP of Kids Development at DHX Media, among several others to be announced on tiff.net/industry in the coming weeks.

More programming is still be announced, and you can also be assured that daily networking breakfasts, lunches and evening cocktails will be worked into the daily itinerary.

You can register for only the conference, or for $50 more also secure access to the TIFF Kids Festival with a full TIFF Kids Industry badge. If you’re remotely engaged with children’s content: WHAT ARE YOU WAITING FOR?!